nps metrics and scales
The Complete Guide to NPS Basics and Beyond
Build the right foundation, get a solid start on NPS mastery
Start at the beginning by learning what makes NPS special. Explore every aspect of foundational NPS program execution. And when you’re done with our comprehensive guide, choose your path toward the anything-but-basic future of NPS.
explore nps metrics and scales
Learn what makes NPS unique as a measure of customer experience, then dive into details of how to get your attitudinal and other metrics right.
What’s So Special About the Net Promoter Score?
Spectrum NPS: The Evolution Is Here
What Is a Primary Metric?
How Do I Choose the Right Metric?
SCALES FOR NPS AND MORE
Are You Exercising Scale Discipline?
Uncovering the Valuable CX Data Hidden Within Your Business
go beyond basic nps metrics and scales
Foundational practices related to NPS metrics look primarily at data you get when seek direct feedback from customers. It’s limited by response rates – a problem that only gets worse over time – and response bias. Taking metrics to the next level means transforming robust, always-on streams of operational data into calibrated, AI-created scores, so that you have a personalized Net Promoter Score for every customer based on their ongoing interactions with your company. To get there, download our guide, take our comprehensive training course, or read about the future of NPS.