by Raza Imran | Jul 8, 2020 | NPS Metrics & Scales
NPS BASICS AND BEYOND What Is a Primary Metric? Primary Metric What Is a Primary Metric? key takeaway In a solid NPS program, the right primary metric may vary per feedback type. Only one primary metric should be used within a given survey. Best Practice A primary...
by Raza Imran | Jul 8, 2020 | NPS Metrics & Scales
NPS BASICS AND BEYOND Spectrum NPS: The Evolution Is Here Spectrum NPS Spectrum NPS: The Evolution Is Here key takeaway Historically, Net Promoter Score has been derived solely from survey data, but this approach, called Survey NPS, is fundamentally limited....
by Raza Imran | Jul 8, 2020 | NPS Customer Strategy
NPS BASICS AND BEYOND Who Is Your Customer? The Answer May Not Be Easy NPS Program Segmentation Who Is Your Customer? The Answer May Not Be Easy key takeaway Starting your NPS program by asking yourself who your customer is may seem like an oversimplification, but...
by Raza Imran | Jul 8, 2020 | NPS Metrics & Scales
NPS BASICS AND BEYOND Uncovering the Valuable CX Data Hidden Within Your Business Operational KPIs Uncovering the Valuable CX DataHidden Within Your Business key takeaway Operational metrics aligned with the customer journey and tied to NPS are a rich source of data...
by Raza Imran | Jul 8, 2020 | NPS Metrics & Scales
NPS BASICS AND BEYOND What’s So Special About the Net Promoter Score? NPS DEFINED What’s So Special Aboutthe Net Promoter Score? key takeaway Net Promoter Score, NPS, is the most widely adopted, globally recognized, and time-tested measurement of customer experience...
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