RESOURCES
Customer AI | Strategies & Practices
The Power of a Data-Driven Strategy
Will AI put CX leaders out of work? Nope, but it should prompt a fundamental reimagining of the discipline, says Stanford Digital Economy Lab Director, Erik Brynjolfsson.
Interview • Erik Brynjolfsson
Is Customer Success Dead?
Interview • Chris Adlard
MOST POPULAR
Digital First, People Second?
Joe Wheeler
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B2B Marketing Gets Intensely Personal
Ralph Oliva & Liam Fahey
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Humor as Tool for Reflection and Change in Business
Tom Fishburne
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Customers as the Best Guide for Innovation and Change
David Tudehope
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Customer Experience Should Be Seen as the Means, Not the End
Tom Monahan
SOLUTIONS FOR YOUR TEAMS
Why VOC teams should upgrade to Customer AI now
CX and VOC Teams
Faster insights make Customer AI the right choice
Data & Analytics Teams
Empower Success teams with data driven insights
Customer Success Teams
Use Customer AI, improve your Ideal Customer Profiles
Sales & Marketing Teams
Avoid surprises and anticipate outcomes
Executive Leadership
CX ICONOCLASTS
Four Metaphorical Rocks Affecting Customer Flow
Sedimentary, Metamorphic, Igneous, and Meteoric—symbolize layers of complexity, organizational changes, unexpected events, and external factors affecting customer struggles.
Interview • Sean Albertson
Urgent Need to Transform Manufacturing
Personalization will be a key focus for all manufacturers and supply chains, structuring their capabilities to provide new experiences for each individual.
Interview • Kevin O’Meara
Deep Thought From HBS Deep Thinker Narayandas
The Edsel Bryant Ford Professor of Business Administration at the Harvard Business School, reflects on their early connection and dives into decades of B2B client relationship expertise.
Interview • Das Narayandas
Breakthrough Supply Chains in Complicated Times
We’ve seen what’s historically been a hundred year cycle compressed into a five year cycle.
Interview • Chris Gopal
Clear Thinking From Joe Pinto, the Pure Storage CXO
Joe Pinto reflects on his years at Cisco and the transition to his role as Chief Customer Experience Officer at Pure Storage.
Interview • Joe Pinto
Andy Lark and the “Broken Premise” of Customer Love
Should you be worried about loving your customers? Or working to make your customers love you? Our guest Andy Lark has a simple answer: No.
Interview • Andy Lark
Value, Disclosable Metrics, and Data Guide Change
Two collaborators and partners talk about the ins and outs of how customers drive value and what businesses should do to maximize that value.
Interview • Peter Fader and Daniel McCarthy
Transparency & Information the Key to Customer Experience
Breeze takes a tech-first approach. Hear Angela Vargo discuss the use of chat in place of a traditional telephone call centers.
Interview • Angela Vargo
Unveiling the Conga Way with the Chief Customer Officer
In Chris Bishop’s first episode on the CX Iconoclast, Conga’s Chief Customer Officer defines, for us at least, what that CCOs role should all be about.
Interview • Chris Bishop
Recognized By Amazon Web Services for Innovation
OCX Cognition was selected as an AWS Case Study and Featured Speaker for its AWS Innovate Conference. Our Generative Analytics software was cited as an innovation in AI Applications by the AWS Team for creating highly configurable AI-as-a-Service software that speeds up time to value.
Questions?
success@ocxcognition.com
SOLUTIONS