What Is a Primary Metric?

NPS BASICS AND BEYOND What Is a Primary Metric? Primary Metric What Is a Primary Metric? key takeaway In a solid NPS program, the right primary metric may vary per feedback type. Only one primary metric should be used within a given survey. Best Practice A primary...

Spectrum NPS: The Evolution Is Here

NPS BASICS AND BEYOND Spectrum NPS: The Evolution Is Here Spectrum NPS Spectrum NPS: The Evolution Is Here key takeaway Historically, Net Promoter Score has been derived solely from survey data, but this approach, called Survey NPS, is fundamentally limited....