The Case for Radically Rebuilding CX
It’s time to transform the CX discipline with predictive analytics.
The CX profession has changed remarkably little over the past two decades, and that should worry anyone who cares about customers and customer insights. Stagnant professions fade away. But customer insight – done right – is the best possible guidance for strategic decision making and operational planning. What’s to be done? Replay our webinar to learn what it takes to radically rebuild CX. We look at why traditional, survey-based CX programs have outlived their usefulness and what a modern CX program should deliver. And we show how predictive CX analytics transforms what’s possible via customer insight.