nps basics and beyond
The Complete Guide to NPS Basics and Beyond
Build the right foundation, get a solid start on NPS mastery
Start at the beginning by learning what makes NPS special. Explore every aspect of foundational NPS program execution. And when you’re done with our comprehensive guide, choose your path toward the anything-but-basic future of NPS.
nps basics by category
Explore our collection of demonstrated best practices and put your NPS program on the right footing. Dive into just the topics you wonder about, or download our full report and get all the guidance in one place.
NPS METRICS AND SCALES
Learn about NPS and get your attitudinal and other metrics right
NPS CUSTOMER STRATEGY
Think through the customer journey, the basis of all other CX work
NPS DATA COLLECTION
Understand data types and dive into direct customer feedback
NPS SURVEY EXECUTION
Nail your baseline processes for getting customer feedback
TAKING ACTION WITH NPS DATA
Plan what you’ll do before you plan what you’ll ask
Transform data into something you can actually use
Command attention and action when you report results right
NPS GOVERNANCE AND ACCOUNTABILITY
Build structure and accountability for the long haul
Speak with your actions, but don’t forget to talk the talk too
take the next step
It’s critical to get NPS basics right, but keep in mind the demonstrated best practices here are necessary but not sufficient for the kind of modern, AI-driven NPS program that delivers irrefutable business outcomes. To reach that goal, you’ll need a sophisticated, comprehensive strategy for synthesizing your customer and company data into always-evolving Net Promoter Scores for literally every customer. To get there, download our guide, take our comprehensive training course, or read about the future of NPS.